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Accelerating e-commerce to promote industrial development
Date:2019-05-20 By:Zijian Chen Source:Liuzhou Daily

In recent years, Rong'an County in Liuzhou has integrated e-commerce and poverty-alleviation work together, pushed forward the comprehensive e-commerce demonstration county project with full efforts, and explored a new way of agricultural development in the order mode and the source-tracking mode.

In particular, the e-commerce team in the county coordinated with all e-commerce platforms to market the Rong'an kumquats in the celebrity endorsement mode. Furthermore, it purchased the kumquats from poor households with prices higher than that on market through signing purchasing contracts with poor households in poor villages, so as to ensure the income stability for poor households; it constructed the source-tracking system of agricultural products, so as to promote the scientific planting and management conducted by peasant households and improve the quality of kumquats; it formulated the Internet marketing standard for Rong'an kumquats, covering planting, fertilization, picking, etc., so as to ensure the e-commerce development of Rong'an kumquats; it created the "Cloud Warehouse" of Rong'an kumquats to accelerate the standardization process of Rong'an kumquats. The online sales volume of Rong'an kumquats was 46,000 tons by the end of March 30th, 2019, and the value was 1.243 billion yuan with an increase of 51% compared with that of last year. Until now, the total number of poor households driven by e-commerce development is more than 10,000; 35,800 poor people have solved the problems in entrepreneurship and employment; and the accumulated income is 0.51 billion yuan.

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