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Rong’an Cumquat yields remarkable results
 
Date:2019-05-13 By:Dechang Tan Source:Liuzhou Daily

Recently, a series of events of “2019 China Brand Value Evaluation Information Session” were jointly held in Shanghai by several units including China Council for Brand Development and Xinhua News Agency. Rong’an Cumquat was once again selected into the 2019 China Brand Value Evaluation List and became one of the top 100 geographical indication products in China, making it the only fruit with geographical indication on the list for three consecutive years in Guangxi to date.

It is reported that Rong’an Cumquat is the first product of Liuzhou granted with geographical indication in China. Over the past few years, Market Supervision and Administration Bureau of Rong’an County has firmly followed the industrial development idea of “Creating Standard, Improving Quality and Establishing Brand" proposed by the CPC Rong’an County Committee and Rong’an County People’s Government, given full play to the basic role of the standard in leading and supporting industrial development, been in charge of making one national standard and three Guangxi local standards, built 48,000 mu of national comprehensive cumquat agricultural standardization demonstration area, fostered over 200 registered trademarks related to Rong’an Cumquat, and guided 28 enterprises to obtain the approval of using the special logo of geographical indication product. After years of hard work, the popularity, reputation and brand influence of this geographical indication product -- Rong’an Cumquat -- have been continuously extended. In 2018, Rong’an Cumquat was selected into China Fruit Regional Public Brand Value Evaluation List. Agricultural efficiency and growth of farmers' income were realized, contributing to the fight against poverty over the whole county.

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